Programme

QIMAM

Accelerating the Growth of MSMEs in Casablanca-Settat

QIMAM is a 6-month support programme designed for 100 Micro, Small and Medium Enterprises in the Casablanca-Settat region, helping participating businesses accelerate their growth, strengthen their competitiveness and move towards sustainable development.

6 Months 100 MSMEs Casablanca-Settat 3 Support Pillars
QIMAM programme
QIMAM
About the programme

Supporting MSMEs through every stage of their growth

The QIMAM Program, launched in partnership with the Casablanca-Settat Regional Investment Center (CRI), is a 6-month support programme designed for 100 Micro, Small and Medium Enterprises (MSMEs) in the region.

Its objective is to accelerate the growth of participating businesses, enhance their competitiveness and position them on a sustainable development path.

QIMAM embodies a unique public-NGO partnership between the CRI Casablanca-Settat and the Moroccan Center for Innovation and Social Entrepreneurship (MCISE), offering comprehensive, end-to-end support to MSMEs.

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Duration 6 months
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Beneficiaries 100 MSMEs
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Region Casablanca-Settat
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Partners CRI Casablanca-Settat and MCISE
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Approach Comprehensive end-to-end MSME support
Programme scale

QIMAM at a glance

100 MSMEs supported
6 Months of support
3 Key support pillars
1 Region, Casablanca-Settat
Programme objectives

Creating the conditions for sustainable business growth

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Unleash the growth potential of MSMEs in Casablanca-Settat

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Strengthen their competitiveness in the market

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Support businesses towards a sustainable growth trajectory

How QIMAM works

A comprehensive support approach

QIMAM is built around three complementary pillars designed to strengthen MSMEs from strategy to market opportunities.

01

Individualised & Tailored Consulting

  • Initial diagnosis to identify each company’s growth levers
  • Customized consulting from programme experts
  • Information sessions and targeted training
  • Personalized mentoring
02

Boot Camps

  • Intensive training sessions led by industry experts
  • Strategic thinking development
  • Essential business skills strengthening
03

Networking & Business Opportunities

  • Facilitation of networking opportunities
  • Support in accessing sales opportunities
  • Expansion of business networks
  • Development of valuable partnerships
A collaborative model

Public expertise meets entrepreneurial innovation

QIMAM brings together the teams of the Casablanca-Settat Regional Investment Center and the Moroccan Center for Innovation and Social Entrepreneurship.

Through this public-NGO partnership, both organisations collaborate to offer MSMEs comprehensive support throughout their growth journey.

QIMAM

End-to-end support for growing businesses

From diagnosis and tailored consulting to boot camps, mentoring, networking and business opportunities, the programme combines complementary forms of support around the needs of participating MSMEs.

Programme highlights

Best of QIMAM

Collaboration

In partnership with

QIMAM

Helping MSMEs grow,
compete and build sustainably.